Transforming marketing with Cloud & AI

A webinar by s360 and Google Cloud

Transforming marketing with Cloud & AI

In this exclusive on-demand webinar, s360 and Google Cloud showcase how AI and Cloud technologies transform advertising. Discover practical applications, cutting-edge innovations, and real-world success stories that demonstrate the power of AI in advertising.

This 1-hour webinar is designed for Nordic advertising professionals looking to harness the latest advancements in AI and cloud technology to optimise their campaigns, streamline workflows, and drive business growth.

Topics covered

Data warehouse as a building block for deployment of ML/AI
Deploying ML models for marketing use cases like LTV modeling and retail search
Scaling creative and content with the latest GenAI models
Leveling up data science through modern media mix modeling (MMM)
Q&A session

This webinar is hosted by s360 and will be conducted in English. Hermanni Nurila, s360's CTO, and Henrik Hammer, Customer Engineer at Google Cloud, lead the webinar and give you valuable insights to use in your own work.

Key takeaways

Gain insights into practical AI & cloud applications in advertising
Learn how leading brands leverage AI for digital commerce and data-driven decision-making
Explore how cloud-based solutions enhance advertising efficiency and scalability

Speakers

Hermanni Nurila, CTO, s360
Henrik Hammer, Customer Engineer, Google Cloud

PRACTICAL DETAILS

Format: On-demand webinar, about 1 hour
Place: Online
Language: English