s360's study of 105 brands and 12 categories from the Finnish market shows how a brand's share of searches in its category is a strong indicator of future revenue.

Weekday wanted to increase brand consideration in a selection of markets using social media.

Kia increases its market share by 41.4%, focusing on building brand awareness and influencing consumers’ brand perception with always-on campaigns on social channels.

Leveraging the power of SEO by creating relevant and inspiring content based on the primary audience's search behaviour, Arla increased monthly organic visits from 0 to 15,000+ in only six months.