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We are a digital marketing agency specialising in driving growth for fashion brands

Fashion is fast-moving, highly visual, and deeply emotional, so your marketing needs to match its pace, creativity, and performance demands. At s360, we untangle the complexity when fashion meets digital excellence. We have partnered with many fashion brands, from luxury to high street.

How we drive growth for fashion

Why choose s360 as your fashion digital marketing agency?

Digital marketing tailored to fashion brands

We offer a complete palette of tech and marketing services tailored to the fashion industry. From consumer fashion insights and trend-spotting analyses to developing organic fashion UGC and high-performing marketing setups, we help fashion brands grow through digital marketing and tech.

We know what’s next in fashion

At s360, we recognise the importance of having a team that understands the fashion industry. That is why our fashion industry experts are on the pulse of new trends, your competitor landscape and consumer behaviour. Add our channel specialists to this, and you will have your winning team ready to sell out season after season.

Fashion digital marketing specialists

We are a fashion-focused digital marketing agency with over 330 specialists who live and breathe fashion eCommerce. We leverage the newest technologies to deliver outstanding results. Our team has partnered with some of the most ambitious, trendsetting fashion brands worldwide.

A full-funnel approach to growth

Digital Marketing for fashion

In the fashion industry, marketing is about building desire, driving engagement, and converting interest into sales. At s360, we craft digital marketing strategies that align with your brand positioning, audience behaviours, and seasonal trends.

  • SEO: Get discovered when shoppers search for the latest trends with optimised feeds, category structures and trend-led content
  • Paid Search: Maximise ROAS with AI-powered bidding strategies prioritising best-selling collections and surfacing new drops
  • Paid Social: Leverage Meta, TikTok, Pinterest and Snapchat to create social-first campaigns that drive engagement and direct sales
  • Display & Video: Use immersive brand storytelling and shoppable video ads to showcase new collections
  • UX & CRO: Improve digital shopping experiences with faster load times, seamless checkouts and personalised recommendations
  • Marketing Automation: Keep customers coming back with AI-driven personalised email flows

Explore our Digital Marketing services


Invest smart and boost your fashion ROI

Media Strategy for fashion

Fashion is about building an aspirational brand that drives repeat purchases. Our media strategy services help you amplify your presence, optimise budgets, and maximise ROI.

  • Media Planning: Ensure your fashion campaigns are invested in the most impactful channels
  • Campaign Planning: Build strategic cross-channel campaigns that align with fashion seasonality
  • Marketing Mix Modelling: Identify which ad channels generate the highest return for brand awareness and conversions
  • KPI Frameworks: Define success through fashion-specific metrics
  • Strategic Roadmaps: Scale fashion brands sustainably with adaptable marketing plans
  • Digital Marketing Maturity: Advance your in-house digital capabilities with expert guidance

Learn how we optimise media planning for fashion


Scale your fashion brand

Digital Growth for fashion

Fashion brands must adapt to shifting consumer preferences, fast-changing trends, and international expansion challenges. Our data-driven growth strategies ensure you maximise profitability while staying ahead of the competition.

  • Trend-Based Pricing Optimisation: Adjust pricing dynamically based on real-time fashion demand
  • Smart Assortment Expansion: Identify high-performing SKUs and product opportunities to expand your brand offering
  • Competitive Benchmarking: Monitor fashion competitors and adjust strategies accordingly
  • International Growth: Expand across global markets with localised targeting and pricing
  • Predictive Customer Lifetime Value (pCLV): Identify your most profitable customers and maximise retention
  • A/B Testing & Experimentation: Optimise ad creatives, promotions, and shopping experiences for better conversion rates

Discover how we scale fashion brands digital growth


A strong tech foundation matter

Marketing Technology for fashion

Technology is transforming how fashion brands sell, advertise, and scale. We leverage advanced tools to automate, personalise, and enhance digital performance. At s360, we use:

  • Search Ads 360: Automate Google Shopping and Search campaigns for seasonal drops
  • Display & Video 360: Optimise programmatic ads for fashion discovery and remarketing
  • Google Analytics 360 & Looker: Gain insights into customer journeys and sales performance
  • Google Cloud Platform: Leverage AI-powered analytics for trend forecasting
  • Smartly.io: Scale fashion ad creatives dynamically across Paid Social channels

Learn more about our marketing technologies for fashion


Fashion eCommerce Data & Insights

Data & Analytics for fashion

To scale efficiently, fashion brands must analyse customer behaviour, seasonal trends, and campaign profitability. We provide custom insights that drive better decisions.

  • Measurement & Attribution: Track which digital channels drive true revenue impact
  • Share of Search: Understand brand visibility and competitive market positioning
  • Shopping Index: Leverage real-time data on trending products and consumer demand
  • Profit-Based Bidding: Optimise ad spend based on true profitability, not just ROAS
  • Incrementality Testing: Test ND refine campaigns to improve acquisition and retention

Get deeper insights with fashion data & analytics


Fashion is creative

Creative services for fashion

Fashion is about telling a story, building desire, and creating a brand experience that resonates. At s360, we craft high-impact, fashion-forward creative that drives brand engagement and direct sales.

  • Creative strategy: Develop trend-led, fashion-first campaigns that align with your brand’s visual identity and seasonal storytelling
  • Creative production: Produce high-end visuals, video ads, and fashion shoots optimised for social media and digital ads
  • Content strategy: Design editorial-style content that speaks to your audience’s aspirations and lifestyle
  • Copywriting & localisation: Craft compelling narratives in multiple languages to expand into international markets

See how fashion-first creative drives conversions


"We saw amazing growth in H2 last year with Organic. s360 has helped us to achieve that growth, and they are completely aligned with our business goals and challenges. We are looking forward to growing Organic even further this year, with their continued collaboration, strategic planning and ongoing optimisations."

- Tina Hayward, Head of eCommerce, Bluebella

We work with iconic fashion brands

Our fashion brands success stories

What's next for your brand?

Talk to a fashion marketing expert

Since 2011, we've worked across multiple apparel categories, from high-street to luxury. At s360, we combine digital marketing execution with the strategic thinking of our experienced fashion industry experts.