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We are a retail digital marketing agency growing retail brands

We've helped more than 500 retailers grow their business through digital marketing.

Our full-funnel digital marketing approach

Why choose s360 as your retail digital marketing agency?

Digital marketing services for retailers

As an agency specialising in retail, we offer a full palette of digital marketing services tailored to retailers. From building scalable tech and data foundations that can handle large product assortments to creating and executing retail growth strategies.

A team of dedicated retail experts

Since 2011, we've helped more than 500 retail brands grow their business. Today, we are more than 330 digital marketing specialists with experience growing retailers through digital transformation projects and D2C tactics across SEO, PPC, social media, and email.

Driven by results

We measure our success by our clients’ success and are driven by helping you grow your retailer business. We proactively suggest growth strategies, test new ideas, and take care of your business — as if it was our own.

Growing your retail brand

Digital Marketing for retail

Our full-service offering, coupled with our deep understanding of the retail industry, enables us to deliver outstanding work that delivers results. Our retail marketing strategies create a unified brand experience across all channels.

  • SEO: Grow your brand organically with data-driven SEO strategies. From identifying product seasonality to capitalising on new search trends, we always have our finger on the pulse of your market
  • Paid Search: Maximise Google Shopping, Performance Max, and seasonal campaigns to boost in-store and eCommerce revenue
  • Paid Social: Run targeted campaigns on Instagram, Facebook, Pinterest and TikTok to engage shoppers at every journey stage
  • Display & Video: Use dynamic ads and localised promotions to increase brand awareness and foot traffic
  • UX & CRO: Improve checkout flows, optimise mobile experiences, and drive click-and-collect interactions
  • Marketing Automation: Build repeat purchase strategies, abandoned cart recovery flows, and loyalty-driven email campaigns

Explore how we optimise retail digital marketing services


Planning for retail growth

Media Strategy for retail

Retail marketing is about precision, relevance, and consumer behaviour insights. We help retailers invest strategically in advertising that drives revenue:

  • Media Planning: Allocate budgets across search, social, display, and in-store activations for maximum impact
  • Campaign Planning: Blend brand-building campaigns with conversion-driven performance marketing
  • Marketing Mix Modelling: Identify which digital and offline channels contribute most to revenue growth
  • KPI Frameworks: Track conversion rates, in-store foot traffic, and customer lifetime value to measure success
  • Strategic Roadmaps: Create scalable marketing plans for seasonal campaigns, franchise expansion, or new product launches
  • Digital Marketing Maturity: Advance your in-house marketing capabilities with data-driven insights

Learn how we drive retail media strategy


Scaling retail brands

Digital Growth for retail

Our data-driven global expansion strategies ensure that retail brands scale sustainably and effectively.

  • Localised growth strategies: Expand to new markets by adapting your brand messaging across global markets
  • Personalised customer targeting: Use first-party data and predictive modelling to engage with your audience
  • Competitive benchmarking: Stay ahead of competitors with category-level insights and demand-driven pricing
  • Customer lifecycle optimisation: Maximise high-value customers with data-led retention strategies
  • A/B Testing & experimentation: Optimise store traffic drivers, digital ad creatives, and promotional messaging

See how we scale retail brands


Retail efficiency with tech and data

Marketing Technology for retail

At s360, we leverage advanced marketing technology to optimise advertising spend, streamline omnichannel operations, and enhance customer engagement. With access to the newest marketing technology combined with our proprietary data-driven solutions, we do:

  • Search Ads 360: Automate Google Shopping and Paid Search campaigns with AI-powered bidding
  • Display & Video 360: Optimise retail ad placements across premium digital networks
  • Google Analytics 360 & Looker: Gain real-time insights into shopper behaviour and store performance
  • Google Cloud Platform: Use machine learning models to forecast demand trends and pricing strategies
  • Smartly.io: Scale dynamic, inventory-led ad creatives across Meta, TikTok, Pinterest and more

Grow with a strong technology foundation


Turn data into actionable insights

Data & Analytics for retail

Retail brands operate in a data-rich environment — we help make sense of it. Over the years, we have developed ways of reaching the retail industry, and it begins with a data-driven approach:

  • Measurement & Attribution: Understand which marketing efforts drive in-store vs. online sales
  • Share of Search: Monitor brand visibility against competitors in key categories
  • Shopping Index: Gain insights into seasonal demand, best-selling products, and customer intent
  • Profit-Based Bidding: Maximise ad spend efficiency by focusing on high-margin products
  • Incrementality Testing: Measure the real impact of paid media on organic and offline sales

Leverage retail analytics and data


Creative that moves buyers

Creative for retail

We design high-impact, performance-driven creative that resonates across digital and physical retail.

  • Creative strategy: Align brand visuals with conversion-optimised digital experiences
  • Creative production: Produce beautiful brand and product visuals for all channels for a cohesive experience
  • Content strategy: Develop seasonal promotional campaigns, product storytelling, and trend-driven content
  • Copywriting & localisation: Ensure messaging resonates across markets and store locations

Read more about our creative solutions for retailers


"Our collaboration with s360 on AI-driven content proved unexpectedly powerful. Initially, we were cautiously optimistic, but the results in Sweden surpassed all projections. It wasn't just about increased web traffic; we saw a tangible shift in our market position. This experience has been eye-opening, demonstrating that strategic implementation of AI isn't just a future consideration—it's a current business imperative with immediate, measurable impact."

- Joakim Sigvardt, Group Omnichannel Director, POWER

We partner with global brands

Growing retail brands at scale

Grow revenue across all retail channels

Speak to a retail marketing specialist

We've helped more than 500 retail brands grow through digital marketing. We would love to work with you.