Agency

Full-funnel marketing solutions
Our approach

Blending channel expertise & technology to build full-funnel solutions that perform

Do you recognise this? Your marketing setup is underperforming. Channels aren’t following best practices. Silos and outdated structures are holding you back from scaling across markets and products. In short, your marketing setup is limiting your potential to grow.

The Agency unit at s360 changes that. We build and operate full-funnel marketing solutions that accelerate e-commerce growth. Our specialists combine deep channel expertise with industry knowledge to deliver measurable results – from strategy and media planning to execution and optimisation.

Backed by proprietary and leading technology, we build marketing setups that are structured, scalable, and designed to perform – today and in the future.


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Our services

We build and operate full-funnel marketing solutions

Growth Strategy

Every high-performing marketing setup starts with a solid growth strategy.

We analyse your market, audiences, and competition to identify the most impactful and realistic opportunities. Together, we define focus areas and initiatives that accelerate your performance and build a roadmap for scalable growth.

Consumer Insights

We research and analyse consumer behaviours, motivations, and pain points to identify your most valuable audiences and how to reach them.

These insights inform your growth strategy, media planning, and creative direction, ensuring your marketing is as relevant as it is effective.

Media Planning

We create integrated media plans that balance reach, frequency, and cost-efficiency. Every plan is tailored to your commercial goals, seasonal cycles, and platform dynamics.

With a full-funnel perspective, we plan both brand-building and conversion-focused activities to maximise ROI and growth.

Campaign Planning

We turn growth strategies and media plans into actionable campaigns with clear objectives, creative requirements, and channel selections.

Each campaign is measurable, optimised for the right KPIs, aligned to your broader marketing goals – ensuring creative and media work together to deliver results.

Test & Learn Roadmaps

The most successful brands are the ones that learn the fastest. We establish rigorous test-and-learn frameworks that uncover what truly drives your performance – from creative testing to bidding and audience strategies.

Every experiment produces actionable learnings that are scalable, repeatable, and directly linked to commercial impact.

SEO & GEO

Visibility in search engines (Google, Bing, ChatGPT, etc.) is one of the most powerful levers for organic growth. Our SEO and GEO specialists optimise your digital presence across search engines, making sure your brand is found organically.

We go beyond keyword analyses and focus on technical excellence, content relevance, and local market optimisation. The result is significant growth in search rankings and organic traffic, reducing reliance on paid channels and strengthening your marketing efficiency.

Paid Search

Paid search is often the backbone of performance marketing. We ensure your setup follows best practices, with optimal structure, bidding strategies, and ad formats, enabling you to efficiently capture demand.

Supported by SA360 and proprietary tools, we test and optimise continuously to ensure every ad impression and click contributes to measurable growth at scale.

Paid Social

Social media is where attention lives, but winning over competitors requires deep channel know-how. Our Paid Social specialists design campaigns that combine advanced targeting with platform-native creative to reach the right audience at the right moment.

We manage campaigns across the funnel – from awareness to conversions – using data and iteration to transform social media into a consistent growth driver.

Programmatic

Programmatic gives brands reach and builds awareness when it’s set up and managed right. We design transparent programmatic strategies that combine audience data, smart bidding, and real-time optimisation to deliver efficient reach.

From display to video and emerging formats, our approach ensures every impression serves a purpose to build awareness, efficiency, and measurable results.

Marketing Automation

Automation makes marketing more personal, scalable, and efficient. We design automated customer journeys that generate and nurture leads, retain customers, and increase lifetime value.

Through email, dynamic retargeting, and data-driven workflows, we create systems that run continuously – turning automation into a measurable growth asset.

Our clients

Some of the brands & retailers we help inside s360 Agency

We work with ambitious e-commerce brands and retailers across industries – from international omnichannel leaders to fast-scaling DTC players.

Through close partnerships, we help them design and operate full-funnel marketing setups, optimise media investment, and create scalable growth across channels and markets.


How can we help you?

If your channels aren’t delivering the results they should, our specialists can help.

Reach out to explore how our performance and media experts can design and operate full-funnel marketing solutions that scale efficiently and drive measurable growth across markets.